The ecommerce operating platform
Run your entire ecommerce operation from one platform.
Bring together profit, performance, inventory, customers and operations across every marketplace and sales channel, so you can scale with confidence.
OnBuy
TemuTikTok ShopWalmartEtsyWooCommerce
B&QBigCommerceGoogle AdsAmazoneBayShopifyOnBuyTemuTikTok ShopWalmartEtsyWooCommerceB&QBigCommerceGoogle AdsAmazoneBayShopifyOnBuyTemuTikTok ShopWalmartEtsyWooCommerceB&QBigCommerceGoogle AdsAmazoneBayShopifyOnBuyTemuTikTok ShopWalmartEtsyWooCommerceB&QBigCommerceGoogle Ads30+ marketplaces. 6 tools.
1 source of truth. 1 platform.
Spoon Set
£5.49
Fire Engine Toy
£14.99
Opex £4.10
Advertising £1.20
Margin -£0.14
Ad spend £1.30
39% ACOS
22% TACOS
1,998 units left
34 days cover
3 open returns
4 damaged
Not listed on eBay
Not listed on Temu
Listing needs a rewrite
No more guessing. Every order, checked against profit, ads and stock, the moment it happens.
Profitability
Know what you actually make.
Revenue doesn't equal profit. See net profit, gross profit and orders updated in real time, broken down by channel.
- Net profit, gross profit and orders updated in real time
- Broken down by channel — Amazon, eBay, OnBuy, B&Q and more
- Every fee, ad cost and return factored in automatically
Trusted by 1,000+ leading eCommerce brands and agencies.
We'd love to show you around.
See exactly how WhatSales turns your sales data into real profit, on a call with our team.
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Direct integrations
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Orders analysed
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WhatSales platform
Built for ambitious ecommerce brands.
WhatSales used by every role in your team.
You're scaling on Amazon. Revenue is up. Are you sure profit is?
- Know your real margin after FBA fees, PPC spend and returns
- Spot losing SKUs before they bleed you dry
- See it broken down by SKU, not just totals
You're selling everywhere. Amazon, eBay, Shopify, TikTok Shop and more.
- Every channel rolled into one P&L
- Compare channels side by side, in the same currency: profit
- Stop switching tabs to know what's actually working
You're managing clients, not just your own store.
- Every client's brands, accounts and channels in one workspace
- Role-based permissions, so each client sees only their own data
- Report results without rebuilding a spreadsheet every time
You're the one who has to make the numbers add up.
- Real-time profit and cost data, reconciled automatically
- Every fee, ad pound and return accounted for
- Nothing gets called "profit" until it actually is
You're running the operation, not just watching the reports.
- Forecast inventory before you run out or overstock
- Monitor refund patterns before they become a trend
- Automate the manual work sitting behind the numbers
Everything your ecommerce operation needs. Without juggling six tools.
Profit analytics is only the beginning.
 | Typical analytics platform | |
|---|---|---|
| Profit analytics | ||
| Multi-channel & multi-brand | Limited | |
| Inventory forecasting | ||
| Advertising insights | ||
| Customer engagement | ||
| Multiple brands & entities | ||
| Operational workflows | ||
| Done-for-you marketplace services | ||
| Dedicated ecommerce team |
See your real profit, live.
We'll walk through your own store data on the call and show you exactly where the profit is hiding.
Let's TalkQuick answers to popular questions
We're always around to help, reach out via livechat, email or phone and we'll be happy to assist.
Stop guessing what you're making.
See your real profit today.